Full launch in 2 weeks
Named the business, designed a launch logo, chose brand colors and typography, created Instagram & Facebook covers and profile descriptions. Aligned visuals with the premium custom interiors niche.
Competitor & market research
Analyzed top U.S. competitors including wallpanels.com and veronahome.com. Studied their ad funnels (quiz, price download, IG redirect), content formats, and tone. Identified positioning gaps for Luxwall.
Crafted and tested bio options. Recommended: “Wall Panels | Custom Interiors · TV units · Bed back walls · Living area · Unique design · Professional installation · Eco materials | Lifetime warranty · 📍FL | Nationwide 🇺🇸”
Built a 30-day content grid from competitor data. Formats: project showcases, before/after, “who we are”, trend roundups. All scripted for Reels with subtitles and music.
Connected Meta Business Suite, set up Facebook Business Manager, ad account, pixel, catalog. Local Facebook groups identified for organic reach.
4 campaigns launched simultaneously targeting U.S. audience: Followers (Reels + Stories), DM Leads — Messaging, Engagement, Traffic to profile. Creatives A/B tested: static, video with subtitles, “who we are” format.